CustomerAI

Reduce
marketing spend
by up to 50%

Predict, Personalize, and Perfect Your Customer Experience Or
Predictive Intelligence with AI Precision

CustomerAI is a Snowflake-native application designed to turn data into meaningful customer insights for personalized, impactful marketing. Using advanced machine learning, it enables businesses to understand customer behavior, anticipate needs, and engage more effectively. Built on Snowflake, CustomerAI offers fast, scalable insights with robust security, empowering brands to boost loyalty, increase conversions, and reduce acquisition costs.

20%

Increase in sales with
cross sell and upsell recommendations

Increase in share of wallet(SOW) with
targeted marketing

42%

Increase in
customer lifetime
value

90%

Accuracy in predicting customer behaviors
and purchase intent
using ML algorithms

35%

Decrease in Customer Acquisition Cost(CAC)
by focusing on high
value segments

Low Customer Engagement

CustomerAI leverages predictive analytics to deliver personalized outreach, driving higher engagement and retention.

High Marketing Spend with Limited Returns

By focusing on high-value segments, CustomerAI reduces acquisition costs and boosts ROI with targeted marketing.

Slow Insights Due to Complex Data Processing

As a Snowflake-native app, CustomerAI provides real-time, scalable insights, enabling faster, data-driven decision-making.

CustomerAI EDGE/Why

Customer Insights

Provides comprehensive charts showing Customer Lifetime Value (CLV), Net Promoter Score (NPS), and customer life stages.

Channel Attribution

Offers insights into channel traffic with a Matrix Heat Map, helping optimize budget allocation.

Customer Satisfaction Analysis

Identify SaaS wastage months before it occurs.

Demand Forecasting

Categorizes customer sentiments and provides demographic breakdowns for refined marketing strategies.

Our Approach

RFM Analysis and Customer Segmentation

Target customers to increase Share of Wallet (SOW)
Marketing strategies for first time buyers and lapsed customers

Customer Lifetime Value (CLV)

Helps drive loyalty programs to retain valuable customers
Targeted marketing to future customers based on CLV

Product Recommendations

Data-driven personalized product recommendations
New opportunities for promotion, upsell, cross-sell, and profitability

Dynamic Pricing and Demand Forecasting

Increase profitability with dynamic pricing and discounting
Predict demand to optimize inventory and pricing

Marketing Channel Attribution

Optimize marketing spends
Test new strategies for conversion

Customer Satisfaction and Product NPS

Measure the likelihood of repeat business
Predict Customer Churn and define retention strategy

Solution Architecture

I’ve worked in retail marketing for over a decade, and this tool is unlike anything I’ve used before. It gave us a clearer picture of our customers—who they are, what they want, and how to reach them. The best part? Seeing campaigns resonate with audiences we never targeted before.

Marketing Head

Popular Retail Chain

Customer behavior used to feel like a puzzle we couldn’t solve. Now, we have insights at our fingertips that show exactly where to focus. It’s like having a window into what customers are thinking, helping us create experiences that keep them coming back.